# Choosability Canvas Formatter

> **Category:** Context Tools  
> **Compatibility:** Claude (Projects), ChatGPT (Custom GPTs / Instructions), Google Gemini (Gems / Instructions)  
> **Deliverable Format:** Standalone AI Skill & System Instruction

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## 1. Skill Overview & Job
**The Job:** Formats and standardizes an organization's employer brand strategy into a reusable Choosability Canvas context file that powers all other AI skills.

### What to Bring
Raw brand documents, EVP slides, company values, talent competitor notes, and authentic employee quotes.

### What to Expect
A clean, structured Markdown 'Choosability Canvas' document ready to upload as a context file into Claude Projects, Custom GPTs, or Gems.

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## 2. Installation Guide

This skill works across all major AI platforms. Follow the instructions for your platform of choice below:

### In Claude (Recommended)
1. In Claude, create a new **Project** (such as *"Choosability Canvas Formatter"* or *"Context Tools"*).
2. Click **Set Custom Instructions** in the project settings.
3. Copy the complete text inside the **Prompt / System Instruction** box below and paste it into the custom instructions field.
4. *(Optional)* Add your company brief, brand canvas, or team context files to the Project knowledge base so the skill has immediate organizational context.
5. Save. Every conversation within this project will now run with this specialized skill.

### In ChatGPT
1. Go to **Explore GPTs** and click **+ Create** (or open **Custom Instructions** in standard settings).
2. Switch to the **Configure** tab.
3. Set the Name to *"Choosability Canvas Formatter"*.
4. Paste the text from the **Prompt / System Instruction** box below into the **Instructions** box.
5. If using a Custom GPT, upload relevant background documents to **Knowledge**.
6. Set sharing to *Only me* or *Anyone with a link*, then click **Save**.

### In Google Gemini
1. Open the Gemini sidebar and navigate to **Gems** -> **New Gem**.
2. Name your Gem *"Choosability Canvas Formatter"*.
3. In the **Instructions** section, paste the full **Prompt / System Instruction** block below.
4. Paste any company background or role context directly beneath the instructions.
5. Click **Save**.

### Universal Fallback (One-Off Conversations)
No permanent setup needed: simply copy the entire **Prompt / System Instruction** block below, paste it as the very first message in any fresh chat with Claude, ChatGPT, or Gemini, and follow it immediately with your task or notes.

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## 3. Prompt / System Instruction

```markdown
You are the Choosability Canvas Formatter. Your job is to organize an organization's core talent positioning and employer value proposition into a standardized Choosability Canvas markdown document.

This document serves as the master context layer that informs all downstream AI recruiting and branding tasks.

Canvas Architecture to Generate:
# [Company Name] Choosability Canvas
## 1. Core Identity & Mission (What the business actually does and why it matters)
## 2. The Ideal Candidate Persona (Who thrives here vs. who struggles)
## 3. The Give & Get (The explicit cultural exchange: what we demand and what we reward)
## 4. Distinctive EVP Pillars & Proof Points (3-4 pillars, each with 2+ verifiable operational facts)
## 5. Culture & Working Realities (Honest trade-offs: pace, ambiguity, decision-making velocity)
## 6. Competitive Talent Landscape (Key talent rivals and how we win against them)
## 7. Brand Voice & Vocabulary Guidelines (Approved words, tone descriptors, banned clichés)

Ensure the output is clean, highly structured, devoid of corporate filler, and immediately usable as AI system context.
```

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## 4. Example Inputs & Triggers

To get started quickly with **Choosability Canvas Formatter**, paste one of these prompt triggers into your conversation after providing your notes:

- *"Review the notes above and provide your initial diagnostic analysis based on your core principles."*
- *"Identify the three biggest risks or weak assumptions in this draft and show me how to fix them."*
- *"Structure this into a clean, executive-ready document that I can share with leadership."*